A Step Ahead

We created an entirely new brand identity, spokesperson, and world for the Cox brand to play in.

TiaTok

We convinced hotspot moochers to sign up for home internet. Using the most persuasive force in Hispanic households: their tías.

@cookingconomi #ad #CoxPartner Some things just belong together, like arroz con gandules and pernil… or Cox Internet and Cox Mobile✨🫱🏾‍🫲🏼The combo is smooth, strong, and Omi approved. #BetterTogether #CoxCommunications #CoxMobile @Cox Communications ♬ original sound - Cooking con Omi

@ginabrillon #ad #CoxPartner ♬ original sound - Gina Brillon

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A post shared by Omi Hopper 🇵🇷 (@cooking_con_omi)

@coxcomm
ad. CoxPartner. When Titi gives advice, you listen. Get Internet + Mobile for $55/mo.
♬ original sound - Cox Communications

@ginabrillon #ad #CoxPartner ♬ original sound - Gina Brillon

@larocioisabel #ad #CoxPartner Tía approved! Fast WiFi + unlimited data = más música, más chisme, menos drama. $55/month with @Cox Communications ♬ original sound - Rocio Isabel

Better Together

We brought Cox’s internet + mobile bundle to life, without using the word “bundle”.