Cox Mobile

NEW iPHONE LAUNCH

We launched iPhone 16 + 17 for Cox Mobile. Before Apple even told us what it did.

Writing an iPhone launch commercial is a dream.

Only problem: we knew as much about the new phone as the rest of the world did. Nothing.

COX MOBILE SPRING 2026 — iPHONE 17

We went from brief to broadcast in just 18 days.

Cox Mobile needed a spot to juice iPhone 17 sales.

We got the brief on a Tuesday, and shot the spot 10 days later. That’s showbiz baby.

ADs: Cassie Mayfield

CDs: Amy Ditchman, Adam Repp, Jack Miller, Jesus Diaz